Building Engines Blog | Steve Walsh
Notes From A Software Sales Guy I know, sales people have a bad rap (of course, not the good folks here in our team at Building Engines) and if I’m honest it’s for good reason. For years (and years) sales people have been indoctrinated to do things that serve their selfish interests and not necessarily do […]
I’m always embarrassed when our marketing folks ask me to pen something on CRE best practices – largely because I’ve only spent a few years in CRE (way too many in B2B technology) and so, inevitably, I plagiarize the comments and thoughts of some of the clients and prospects I’ve met with recently.
I hate this question and that’s probably why the marketing folks here asked me to write about it. They’re a cruel bunch at times. It’s not the premise of determining ROI that I take issue with, it’s the generic nature of ‘so what’s the payback for your software?’ It bothers me because the honest (and appropriate) answer really depends on you and your company’s current situation.
I suppose I feel a little like Penn and Teller – about to share secrets from the murky world of sales, exposing my peers in SaaS technology companies and incurring their wrath. But if it makes for good ratings (or shares/retweets in this case) I’m told it’s worth it by my marketing colleagues.
So you’ve been evaluating property management platforms and you’re thisclose to making a decision. Next up on your to-do list: getting a firm price proposal.